There has certainly been a lot of buzz lately about automation in mobile user acquisition.  So we thought it would be a good idea to explore this topic with mobile gaming UA leaders from top companies like EA (Electronic Arts), Luna Labs and HyperDP. Register...
You have probably heard all the buzz about UA automation and are trying to determine the best path forward for your business. As Eric Seufert outlines in his MDM article, The Five Levels of Digital Marketing Automation, UA automation is the ambition of many UA teams...
Our partner, AppsFlyer recently released their latest performance index. Please check it out if you haven’t already. As always, the index is packed with interesting insights but the one that caught our attention and should certainly catch yours is what many have...
Yes, the future of UA is here! We are MetricWorks and our mission is make it easy for mobile UA (user acquisition) teams to leverage automation and AI in order to realize their full potential. The fruit of our labor arrives in the form of the UA Command Center, the...
