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Complying With ATT Is Not Enough

Complying With ATT Is Not Enough

  All apps are in violation of the GDPR/French DPA if they meet the following criteria:a. Have European usersb. Use an MMP SDKc. Either:    i....

Meet Us At MAU Vegas

Meet Us At MAU Vegas

Well, it is finally the week of MAU and we are excited to meet you in Vegas! MetricWorks is proud to be a Gold Sponsor of MAU Vegas. There are many...

Polaris Turns One!

Polaris Turns One!

Exactly one year ago, we publicly launched Polaris on VentureBeat (thanks again, Dean Takahashi). At the time, it was the first of its kind: a...

Get Your 2022 Off To The Right Start!

Get Your 2022 Off To The Right Start!

In the spirit of ushering in the New Year by trying new things to better ourselves, here is some info about how incrementality measurement can get...

Video: How To Apply MMM To Mobile Apps

Video: How To Apply MMM To Mobile Apps

After our Jan 26th post, we continue to receive a number of questions about privacy violations in Europe and the impact on measurement. So here's a...

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